How will Google make money with self-driving cars?

Google this weekend revealed an amazing technological breakthrough: A car that can drive itself. The revenue possibilities of the invention illustrate the new business realities of the Internet age, where simply selling things seems old-fashioned and quaint.

Google unveiled its work on automated cars Saturday on the official company blog. The cars drove from Google’s Mountain View campus to its Santa Monica office — a distance of about 350 miles, according to Google Maps. The cars drove San Francisco’s winding Lombard Street, crossed the Golden Gate Bridge, the twisty Pacific Coast Highway, and around Lake Tahoe. The cars have logged 140,000 miles.”Our automated cars use video cameras, radar sensors and a laser range finder to ‘see’ other traffic, as well as detailed maps (which we collect using manually driven vehicles) to navigate the road ahead. This is all made possible by Google’s data centers, which can process the enormous amounts of information gathered by our cars when mapping their terrain,” Google says.

Google used a team of researchers with previous experience in the DARPA Challenges, autonomous vehicle races organized by the U.S. government.”Safety has been our first priority in this project. Our cars are never unmanned. We always have a trained safety driver behind the wheel who can take over as easily as one disengages cruise control. And we also have a trained software operator in the passenger seat to monitor the software. Any test begins by sending out a driver in a conventionally driven car to map the route and road conditions. By mapping features like lane markers and traffic signs, the software in the car becomes familiar with the environment and its characteristics in advance. And we’ve briefed local police on our work,” Google says.

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http://blogs.computerworld.com/17130/google_car?source=rss_blogs

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One Comment to “How will Google make money with self-driving cars?”

  1. Do you not see the irony here? I'm kinda of puzzled, whether the author of this article a real person or a robot. I say we just remove warning labels off everything, like someone suggested. This is a good idea. I once was a boy and now I'm a girl. Do you know what if feels like? When I see my comments being removed I get upset. I'm not the one who should get upset.Time slows if you're on the outside of the bathroom door.

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